What are the Pros and Cons of an Open House?

Posted by Justin Havre on Wednesday, April 15th, 2015 at 12:52pm.

The real estate market always sees a big increase during the springtime. You will see a lot of owners ready to list their homes on the market, and a lot of people are ready to buy. Open houses tend to be one of the best ways to market your home.

Some people question if an open house is really beneficial. You will find real estate agents weighing the odds, and there are numerous opinions regarding open houses.

Here are some pros and cons when it comes to holding an open house.

Benefits of an open house

Typically, a great way to get people interested in buying your home. Unlike pictures, interested buyers will be able to physically walk through the home, and ask questions. It is so much easier for potential buyers to envision living in the home when they are physically walking through it.

  • Oppitune – Open houses present great opportunities for potential buyers to view your home. It is an easy and friendly way to market a home.
  • Gossip – Yes, at an open house you will see all your local neighbours who have been dying to view the inside of your home, but were too shy to ask. From this, you will benefit, as the gossip chain will begin. Nosey neighbours can easily sell your home.
  • Reliable Buyer – The internet is an easy place for people to view listings, but physically going to a home builds a relationship with you and the buyer. Buyers can more easily fall in love with the home if they have a warm and inviting feeling when viewing the home. You can really be the selling point of your home. If the buyer connects to you, they will also connect to your home.

Cons

Those who do not believe that open houses are beneficial tend to be more in tune with the digital age.

  • Uncertain – A lot of people feel that an open house only benefits a real estate agent, as they are looking for a buyer. This means they are always looking to represent a buyer rather than the seller. This could hinder the sell of your home.
  • Safety – Of course, there are potential risk of people viewing the content of your home, and this could enhance the chances of break ins.

After weighing the pros and cons, you will be able to make a better decision about an open house.

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